Boys & Girls Clubs of the Northwest Suburbs Media Kit
1. Mission & Vision Statements
Our Mission:
To enable all young people, especially those who need us most, to reach their full potential as productive, caring, responsible members of our communities.
Our Vision:
2. Our Logos
Boys & Girls of the Northwest Suburbs has verticle and horizontal configurations of our logo.
3. Editorial Guidelines
How to use our name:
1. Boys & Girls Clubs of the Northwest Suburbs is singular. Do not proceed with “the.”
Correct: Boys & Girls Clubs of the Northwest Suburbs is dedicated to empowering youth.
Incorrect: The Boys & Girls Clubs of the Northwest Suburbs are dedicated to empowering youth.
2. Always use the ampersand (&) in the name of our organization.
Correct: Boys & Girls Clubs of the Northwest Suburbs
Incorrect: The Boys and Girls Clubs of the Northwest Suburbs
3. Club/Clubs – Always capitalize Club(s), in both the phrase Boys & Girls Club(s) and when using it alone.
4. The Boys & Girls Club Movement – refers to BGCA and Clubs collectively. Club is singular. Movement is capitalized.
5. Club member – Young people who registered with the Club; “members” is not capitalized.
6. Our acronym is BGCNWS. When referring to our organization in an article, please begin the article by calling us Boys & Girls Clubs of the Northwest Suburbs. In the following sentences, you can refer to us as BGCNWS.
Correct: BGCNWS
Incorrect: bgcnws
Incorrect: B.G.C.N.W.S.
4. Our Colors
Our Primary Color is BGCA Blue. The Extended Palette includes the remaining 6 colors.
5. Social Media Links
Website: BGCNWS.org
Facebook: BGCNWS
Instagram: @BGCNWS
LinkedIn: Boys & Girls Clubs of the Northwest Suburbs
YouTube: BGCNWS
